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The Heart of Change: Real-Life Stories of How People Change Their Organizations

The Heart of Change: Real-Life Stories of How People Change Their Organizations
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Manufacturer: Harvard Business School Press
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Additional The Heart of Change: Real-Life Stories of How People Change Their Organizations Information

John Kotter's international bestseller Leading Change struck a powerful chord with legions of managers everywhere.

It acknowledged the cynicism, pain, and fear they faced in implementing large-scale change-but also armed them with an eight-step plan of action for leaping boldly forward in a turbulent world.

Now, Kotter and Cohen say the key lies in making them feel differently.

They introduce a new dynamic-"see-feel-change"-that fuels action by showing people potent reasons for change that spark their emotions.

Organized around the revolutionary eight-step change process introduced in Leading Change, this story-driven book shows how the best change leaders use not just reports or analysis, but gloves, video cameras, airplanes, office design, and other concrete elements to impel people toward positive action.

For individuals in every stage of change, this compact, no-nonsense book captures the heart-and the how-of successful change.
The authors reveal how this appeal to the heart-over the mind-motivates people to overcome even daunting obstacles to change and produce breathtaking results.

 

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